SimplyAnalytics This link opens in a new windowSimplyAnalytics enables users to create thematic maps and reports using demographic, business, and marketing data. Nation-wide data includes: population; age; race; income; ancestry; marital status; housing; employment; transportation; families; census data (including 1980, 1990, 2000, plus current year estimates and 5 year projections); consumer expenditure; consumer price index; quality of life & consumer profiles; business & employee counts by industry; EASI Market Segments & Life Stages; Mediamark Research's (MRI) Survey of the American Consumer; EASI, using MRI survey data, produces local estimates of usage and consumption (propensity) for thousands of specific and detailed products and services.