TBD form groups and select your Fortune 500 company.
WK of 11/18 Work on Group project
WK of 12/2 Final Group paper due by 3 pm to mishra@campbell.edu
GROUP PROJECT: SHIFT
In groups of 4, you will use design thinking to conduct a sustainability audit of a Fortune 500 company using the attached SHIFT framework (steps 1-4). We will spend time in class working in groups on this project.
You will present your findings to the class and summarize them in a three-page paper. As a team, please present your findings in no more than 10 minutes. SHIFT Workbook attached.
Mishra, K. (2024). Teaching sustainable avertising: A trialogue coursr project using SHIFT Framework. Journal of Advertising Education.In Process.