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BADM 313 Principles of Marketing NH: Home

LibGuide for Professor Nancy Hammersley

Milestones & Due Dates

Marketing Plan Audit

Part 1. SWOT Analysis (Due Tuesday, February 26th at 12:30 pm)

Part 2: Evaluation of the Current Target Market: Segmenting, Targeting, & Positioning (Due Tuesday, April 16th at 12:30 pm)

Part 3: Marketing Mix – PowerPoint (PowerPoint Due TBD at 12:30 pm)        

Presentation (On our exam date:  Tuesday, April 30th at 3:00 pm – 5:50 pm)

Subject Guide

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Dan Maynard
Wiggins Memorial Library